Our advertising practices are founded on unwavering principles of transparency, trust, and integrity. We believe that every advertisement should empower you with clear, accurate, and relevant information, enabling you to make informed financial decisions with confidence.

Every piece of communication you see from WAYFIN is developed under strict adherence to these guiding principles:

• Truthfulness and Accuracy: We ensure that all claims made in our advertisements are truthful, factual, and fully substantiated. We never exaggerate benefits or mislead consumers in any way. Every rate, fee, or feature advertised is precisely what we are prepared to offer.

• Clarity and Simplicity: Financial concepts can sometimes be complex. Our aim is to simplify this for you. We use clear, concise language, avoiding jargon or technical terms where possible. When complex terms are necessary, we provide easy-to-understand explanations and clear disclosures.

• Transparency and Full Disclosure: We are committed to full transparency. All material information, including interest rates (especially Annual Percentage Yield/APY and Annual Percentage Rate/APR), fees, terms, conditions, and any potential penalties (e.g., for early CD withdrawals or credit card late payments), are disclosed clearly and conspicuously. We ensure that disclaimers are not hidden in fine print but are easily accessible and understandable.

• Fairness and Balance: Our advertising presents a balanced view of our products and services. We highlight benefits, but always in conjunction with any associated risks, limitations, or requirements. We do not omit information that could influence your decision or create a false impression.